In partnership with    We Are Alp


Are you ready to take your business to the next level? Join BetaDen for this exciting workshop where we take a deep dive into impactful marketing strategies, SEO, social media marketing, and Google Algorithm 2024 updates!

Marketing has evolved beyond keyword optimisation. With regular shifts in SEO algorithms and the continuous evolution of social media, businesses must adapt their strategies to stay relevant and competitive - especially with the recent Google algorithm changes that affect how search results are displayed, therefore directly impacting businesses' online visibility. Our workshop, Beyond Keywords: A Workshop on SEO, Marketing Strategy and Google Algorithm Updates, is the latest instalment in our “Marketing Trends for 2024” series and is designed to equip you with the knowledge and skills needed to create a comprehensive marketing strategy that leverages the power of SEO and social media evolution.


You can expect to gain insights into:

  • The key components of a marketing strategy in 2024
  • How to integrate SEO and social media 
  • The Evolution of SEO
  • Navigating Google's algorithm updates 
  • Strategies for optimising content


By the end of this workshop, you'll walk away with considerations for how to create a marketing strategy that leverages the power of SEO. Join us to stay ahead in the ever-changing marketing landscape.

If you would like to attend, please register using the form below.

Presented by Catherine Goodwin

Director of We Are Alp / BetaDen Strategic Marketing Mentor

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